MLGIC Marketing Video
Descriptive transcript
[This video uses animation to convey spoken content.
A rotating ring appears. The ring is divided into three colours: burgundy, red, and grey. The video title “CIBC Market Linked GICs” appears below it.]
With CIBC’s expanded suite of Market Linked GICs,
[A series of lines emerge from the ring, each one capped with a different coloured dot. The lines disappear, and an umbrella appears inside the ring. The words “100% Principal Protection” appears to the right.]
it’s easy to tap into the growth potential of a diverse mix of underlying assets, with 100% principal protection.
[Three solid circles appear in a vertical line, each with different colours: grey, burgundy, and red. The words “3 distinct investment strategies” appears to the left.]
Our three distinct investment strategies
[The following text appear in bullet points.]
feature a variety of payout structures in order to meet the short and long term goals of investors, and complement traditional investment plans.
[The text disappears and the three circles merge to become a ring. The words, “Why Market Linked GICs?” appear below it.]
Why Market Linked GICs?
[The ring transforms into a combination lock with a dollar sign inside it. The words “The security of traditional GICs” appears below it.]
These guaranteed fixed term investments combine the security of traditional GICs
[The words and the lock disappear and are replaced by a bar graph consisting of grey bars of varying heights with the words, “the potential to earn a higher market linked return” below it. One by one the bars turn red. The camera focuses on the final bar as it grows taller than the rest. At the top of the bar, the rotating ring returns, and the words “1 Simple Solution” appear inside it.]
with the potential to earn a higher market linked return in one simple solution.
[Below the ring, the words “Here’s how they work” appears.]
Here’s how they work:
[The ring grows and moves down so only the top half appears at the bottom of the screen. Lines capped with grey dots emerge to create an outer ring that rotates with the inner ring.]
Market Linked GICs provide exposure to a number of underlying assets, including:
[One of the dots becomes red and emerges from the rest. It transforms into a red ring with a briefcase in it. Next to it appear the words, “A portfolio of common shares”. The ring shrinks back into a dot, and a different dot emerges to become a ring containing a percentage sign. The words “Market interest rate” appear next to it. Finally, that ring shrinks, and a third dot emerges to become a ring with a line graph in it. The words “An underlying index or portfolio of indices” appear next to it.]
A portfolio of common shares, a market interest rate, or an underlying index or portfolio of indices,
[That ring shrinks back into a dot and the ring rotates again. Each dot becomes burgundy, red, or grey. The words “Enhanced diversification” appears.]
all of which are designed by CIBC to provide enhanced diversification
[The dots shrink back into the ring. The ring moves to the centre of the frame once more. As it rotates, three smaller rings emerge on the right with dollar signs in them. The following text appears in bullet points to the left of the ring.]
and a payout structure in alignment with your unique needs, specific risk profile and investment objectives.
[The ring shrinks and transforms into a first point on a positive line graph. More dots appear as the line graph appears from left to right. A horizontal line starting at the first point bisects the bar graph and connects to a red block on the right side of the graph. Above the block appear the words, “100% Repayment Guaranteed.”]
Like a traditional GIC, 100% repayment of your principal is always guaranteed at maturity,
[The graph moves down to simulate a downward market movement, while the first red point and the final red block remain fixed.]
regardless of any down market movement,
[The text disappears as the red block grows taller and covers it. The words, “Potential to outperform traditional GICs” appears above the graph. The words, “traditional GICs” appears in a white space on the red block above the bisecting line.]
and if the market goes up, you have the potential to outperform traditional GICs.
[The graphs disappear and the ring appears once more. The words “Innovative market linked GICs” appears below it. The text disappears, and the ring splits into three solid circles in a horizontal row, coloured in burgundy, grey, and red, respectively. The words “3 distinct strategies” appears above them.]
CIBC offers innovative Market Linked GICs across three distinct strategies designed to help meet your needs,
[A checkmark appears in the grey circle with the words “A guaranteed return” below. A dollar sign appears in the burgundy circle with the words “Periodic income payments” below. Finally, a plus sign appears in the red circle, with the words “Increase your growth potential” below.]
whether you require a guaranteed return, periodic income payments, or simply want to increase your growth potential.
[The circles merge to become a single dark grey circle with the letter “I” in the centre. The word “income” appears below it.]
Income
[The letter “I” disappears and the circle is divided into four quadrants. The words “May be suitable for investors who:” appears above the circle.
The following text appears in each quadrant, accompanied by icons. The following icons appear respective to each text: a dollar sign surrounded by rotating arrows; a positive bar graph; a circle with a checkmark; and an umbrella.]
May be suitable for investors who require cash flow from their investments, seek enhanced yield, require a guaranteed minimum return, value principal protection at maturity.
[The contents of the circle disappears, and the letters “I + G” appears. The circle transforms from grey to burgundy. The words “Income and Growth” appears at the bottom.]
Income and Growth
[The letters “I+G” disappears and the circle is divided into four quadrants. The words “May be suitable for investors who:” appears above the circle.
The following text appears in each quadrant, accompanied by icons. The following icons appear respective to each text: a dollar sign surrounded by rotating arrows; a combination lock with a dollar symbol; cash coins; and an umbrella.]
May be suitable for investors who require cash flow from their investments, are comfortable receiving a fixed return during the term that is less than traditional GICs but with an opportunity to receive a higher market linked return at maturity, value principal protection at maturity.
[The contents of the circle disappears, and the letters “G” appears. The circle transforms from burgundy to red. The words “Growth” appears at the bottom.]
Growth
[The letter “G” disappears and the circle is divided into four quadrants. The words “May be suitable for investors who:” appears above the circle.
The following text appears in each quadrant, accompanied by icons. The following icons appear respective to each text: a dollar sign surrounded by rotating arrows, but is replaced by an X symbol; a positive bar graph; and an umbrella.]
May be suitable for investors who do not require cash flow prior to maturity, are looking to potentially earn above market returns relative to their fixed-rate GICs, value principal protection at maturity.
[The contents of the screen disappears. The following text appears one after another, each accompanied by icons. The following icons appears respective to each text: cash bills; an umbrella; and a piggy bank.
Disclaimer text: CDIC insured, up to applicable limits.]
With minimum investments starting at just $500, guaranteed capital protection, and RRSP and TFSA eligibility,
[The contents of the screen disappears and is replaced by a spinning globe. The words “Easier” and “More secure” appears to the right of the globe.]
gaining access to the world’s market potential has never been easier — or more secure.
[The globe transforms into a red circle and expands to fill the screen. The following text appears on screen.]
So get in on the upside, without worrying about the downside, with CIBC Market Linked GICs.
[The words disappear and the background slides from burgundy to white. The following text appears on screen.]
CIBC Market Linked GICs
Increase your return potential. Not your risk.
